Federico Costa graduated in Economics, holds a Master Degree in Marketing, Communication and Sales Management from Publitalia (Milan, Italy). Thanks to the cruise passion inherited by his family business, in 2003, founded Top Cruises, B2B cruise operator. In 2007 co-founded the leading cruise B2C engine, crocierissime.com (actually part of lastminutegroup.com). After these strong formative years in the cruise industry, Federico became board member and shareholder of TrumpyTours, shorex operator in Italy, driving the company to a position of leadership in Italy, effectively covering the position of CEO. He succeeded in enhancing the guests’ experiences all around the country, including a large offer of pre and post extensions through all the peninsula, from Lake Como to Tuscany, from Umbria to Sicily, while managing a team of more than 60 people, based in Genoa and in its other 6 offices in Italy. He has successfully covered directly all Italian ports, working with a young team that strives to offer new experiences to cruise lines’ guests coming from all around the world. Creativity and guests’ satisfaction are the mission of his company, always focused in innovation the shorex portfolio. Actually his company have a turnover of more than 1.3 M guests from north to south of Italy.